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What if we've been thinking about Gen Z all wrong? 🤔 While Gen Z is often viewed as a generation of niche interests and split identities, our new Guarded Generation research found that 74% identify as mainstream. Raised in a world of social pressure, constant connectivity, and uncertainty, Gen Z is seeking something increasingly valuable: belonging, community, and human connection. That's a key finding from iHeartMedia's new Guarded Generation research. So what else is Gen Z looking for? 💬 Comment GEN Z to learn more.
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From the Radio Revolutionaries 📻 community. Join fellow enthusiasts in exploring the power of radio in connecting generations and discovering new music.
Posted in Gen Z Radio Vibes 🎶. Explore how radio connects Gen Z, sharing personal music moments and discovering new tunes together.
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